Fiserv
  • Merchant Solutions
    Back
    Commerce Solutions - Carat
    • Create payment experiences that help drive more commerce.

    • Omnichannel Solutions
    • eCommerce Solutions
    • Global Currency Solutions
    • B2B Payments
    • Payment Facilitator & Marketplaces
    Value Added Solutions
    • Secure commerce and optimize payment and payout strategies

    • Security & Fraud
    • Payment Optimization
    • Payouts / Disbursements
    • Digital ACH
    • Alternative Credit Data
    Prepaid Solutions
    • Innovate and streamline gift and payroll card programs.

    • Gift Solutions
    • Payroll Card Solutions
    • Incentives & Rewards
    • Small Business Solutions
    • Clover POS
    • Partner Solutions
    Promo card

    Introducing Carat Omnichannel Ecosystem

    Learn More
  • Resources
  • Clients
  • Partners
  • Developers
Contact Us

Order Up: The Rapidly Changing Restaurant Industry Landscape

John Nicola, SVP Fiserv Restaurant Solutions

Woman sipping drink

To say that the months of March and April were difficult for the restaurant business would be a pretty gargantuan understatement. While the QSR sector was the one bright spot, virtually no one in the industry was spared from the impacts of the pandemic.

In a recent webinar, Steve Cass, vice present of the restaurants vertical for Fiserv, shared his observations about the latest trends and where the marketplace appears to be heading.

Q: As the marketplace rapidly adjusts to the “new normal,” who do you see faring the best in these extraordinary times?

Steve: It comes as no surprise that QSR is clearly doing the best in the industry. Those QSRs with well-oiled drive through operations – the ones who with line-busting capabilities and good throughput - have been able to retain a large percentage of their traffic even with dining rooms closed. We also see that promotions are still working, as they drive traffic to the drive-throughs. We believe this will be a trend for the foreseeable future.

Q: What are some of the best practices you are seeing in handling app ordering and payment, and curbside pickup and delivery?

Steve: Those restaurants that adopted an omni-channel strategy, that encompasses point-of-sale, online and mobile ordering, have been best prepared as this disruption has unfolded. In-app ordering and in-app payments have been embraced by best-in-class operators as customers look for contact-free options. The use of handheld payment devices, such as Fiserv’s Clover Flex®, definitely improve curbside pickup, as more and more customers express a desire for dip, swipe and tap capabilities. In many cases we are able to deploy Clover Flex or similar hand held devices within as few as 72 hours, enabling stores to standup curbside operations quickly. The feedback we’re getting from clients is that Clover is very easy to use and requires little training for staff. For those restaurants without drive-through operations, third-party delivery operations, such as Uber Eats, Door Dash, Postmates and Grub Hub, are proving to be crucial.

Q: How are restaurants handling tips and payroll with an eye toward enhancing employee safety?

Steve: While restaurant staffs have for the most part been greatly reduced, tips have actually increased as customers express their appreciation for those cooking and serving them, either through curbside pickup or delivery. The challenge for restaurants is then distributing tips and salary to employees in a way that is as safe as possible. Fiserv’s Money Network Service offers preloaded cards that put money in the hands of employees quickly and safely, allowing staff to avoid going into a bank to cash a paper check. We are also seeing some restaurant chains giving closed-loop gift cards to employees as a form of emergency pay. Speaking of cards, we are also seeing a trend with restaurants selling virtual gift cards online, which is a convenient way for customers to help others in need. One chain in particular said they’ve now sold more gift cards online in the last three weeks than they did in all of 2019.

Q: Are there any other services that you see restaurants availing themselves of?

Steve: As restrictions are gradually lifted and restaurants attempt to get back to business-as-usual, communication with customers will be especially important. Getting the word out about changing business hours, new services such as online apps, curbside pickup and contactless payment options, as well as new social distancing and safety protocols, will be crucial for restoring customer confidence. Fiserv offers commercial print and digital communications services, such as mailers, coupons, disposable menus, etc. These are the sorts of things that restaurants will need to think about as they look to the immediate future.

If you are a QSR or restaurant and need solutions, Contact Us or visit our Enterprise Solutions for COVID-19 page.

Latest Ideas & Resources

Customer holding card over tablet
Large Business, Industry Trends

Court Final Approval – Visa-Mastercard Interchange Fee Settlement

Woman making contactless payment
Merchant Services, Small Business, News & Innovations

TASQ Technology Becomes Fiserv Hardware Solutions

Woman holding phone on laptop
Large Business, Omnichannel Commerce, Pandemic Response

A Need for Speed: Why Digital Payment Disbursements Make Sense in This Time of COVID

Explore Fiserv Merchant Solutions

  • Carat
  • Payment Optimization
  • Omnichannel Solutions
  • eCommerce Solutions
  • Security & Fraud
  • Payouts / Disbursements
FirstData is now Fiserv.
Learn More
  • Facebook
  • Twitter
  • LinkedIn

© 2021 Fiserv, Inc. Fiserv is a registered trademark of Fiserv, Inc. All trademarks referenced here are the property of the respective owners. First Data Merchant Services LLC is a registered ISO of Wells Fargo Bank, N.A, Concord, CA; Deutsche Bank G, New York, NY; BBVA USA, Birmingham, AL; MVB Bank, Fairmont, WV; and Metabank, N.A, Sioux Falls, SD.

  • About Fiserv
  • Investors
  • Careers
  • Payments Glossary
  • Site Map
  • Contact
  • Legal
  • Privacy
  • United States / Change